This portable vacuum tube receiver was a reworking of a Braun factory design for which only the colour scheme, typographic design and transmitter wheel were changed by Rams, in collaboration with designers at the HfG Ulm. The actual casing remained identical, so that no new tooling costs were incurred. Charly Ruch, Braun's graphic designer, updated the scale legend. 1 walked across the yard to the paint shop and all the gold was gone [from the radio];
Rams later recalled about the dramatic transformation. The Braun brothers were amazed at how a small intervention could produce such a huge aesthetic difference. -excepts from Klaus Kemp